THE BACK OFFICE >

CORE VALUES

THE POWER OF ADMIN

An efficient back office allows your business to shine

The direct consequences of administrative discipline are tangible. It increases efficiency, reduces errors and instills a culture of professionalism. The indirect consequences are less obvious but no less important. Clearly defined and effectively communicated operational systems (staff manuals, employee contracts, company policies, job descriptions, standard operating procedures, staff incentive and appraisal mechanisms) ensures a common understanding of what is expected and cultivates a togetherness in reaching for shared goals.

A robust business backbone reassures staff that employment basics are taken care of and that they will be treated fairly, giving them more freedom to direct their energy to a positive expression of their talents.

BRANDS ARE BUILT FROM THE BOTTOM UP

There are no shortcuts to forming a brand

What the customer sees might just be PR and aesthetics but what captivates your customers is the substantive quality of the product and services you offer. They may be fooled into stepping foot into your venue, but you cannot fool them into having a great experience and becoming devoted regulars and ambassadors of your business.

Every detailed effort from each member of staff and the team working together with a shared purpose is what defines what your business is about.

YOUR STAFF AREN’T ROBOTS

Everybody is good at something.

For a company to truly get the most out of each member of staff, the focus must be on discovering and exploiting each person’s unique set of strengths. Its ok that no member of staff is perfect at every aspect of their job – they are not robots and shouldn’t be treated as such. Provided that staff are equally dedicated to the cause, the healthiest team is one that fosters mutual respect for differences. Even with the same job description, some will thrive at different aspects of that job description and make that job unique to them.

Within organisations that recognise strengths, staff will put themselves, and therefore your company, in the best possible light. Keep an open mind and look forward to being surprised by each member of staff.

OPEN BOOKS OPEN DOORS

Transparency, transparency, transparency

Collating information about the business’s performance and transferring this to concise, easily dissectible reports is the groundwork for transparency. Transparency also requires a clear and confident communication of what the overall business objectives are and how each member of staff fits into an organisational structure. With this information readily available to all members of the team, every individual will have a greater sense of fulfilment, knowing that they are part of a whole, appreciating their importance to the overall bigger picture and cementing their loyalty and dedication. Engaging the team in all aspects of the business also creates greater opportunities for new, unexpected and potentially fruitful ideas to come to the forefront.

It creates a more fertile environment to discover strengths that could be harnessed and developed to bolster the human capital of the business.

GOOD FUN IS GOOD BUSINESS

Happiness is infectious

Producing quality products, professional customer service and carefully orchestrated experiences are the staple of a successful hospitality business – but the truly exceptional contributors to the business are the ones that appreciate that above all, what customers seek when they go out is to have good fun. The surest way to achieve this is do what is within your capacity to ensure that your staff are having a good time.

Happiness is infectious - if your staff are radiating positive energy, your customers’ experience will feel it. Treat your staff well and your customers will keep coming back.